Turn the algorithm against itself.
ogla is building toward one thing: breaking the loop that keeps you reaching for your phone. Not because you want to, but because something in you can’t quite stop.
Apps were designed this way. They take your time, your mood, and the space that real connection needs. ogla uses the same technology pointed in the opposite direction, to help build that back.
The goal is to capture your whole phone landscape — news, social media, cultural moments — synthesized objectively, without the incentives that keep you scrolling. You open it, you’re caught up, you close it. This version of ogla covers the news. Social media and culture are coming.
You’re one of the first people to see this.
It’s not complete yet. But unlike everything else on your phone, it’s built to give back what every other app was designed to take.
The brief updates automatically. The opener and closer — “Nothing significant has changed since your last visit” — will become a live signal that tells you exactly what moved since you last read. Not a placeholder. A real diff.
It gets personal. A short onboarding conversation lets ogla learn your context — where you work, what you follow, what matters to you. After that, the brief speaks to your life, not just the news cycle.
The wrap screen. When you reach the closer, ogla hands you back your time. A screen that shows how long you read, what you covered, and a quiet invitation toward something other than your phone. Over time it learns when you read — morning orientation, commute, wind-down — and meets you differently at each moment. The goal isn’t just to inform you. It’s to restore the imagination of what time without the phone feels like.
Social is coming. The same brief format — synthesized, finite, honest — applied to your social media and cultural landscape. What people are actually talking about, what’s moving through culture, what happened on the platforms while you weren’t looking. You open ogla, you’re caught up on everything. You close it.
It’s yours. ogla will never show ads. Revenue comes from subscribers, not advertisers. You can add modules, personalise what you see, and turn anything off. Always 100% yours.
And this is just the beginning. The same principle — technology redirected toward you, not against you — scales far beyond news. Every moment the algorithm claims is a moment ogla can return. Including the ones that used to belong to the people you care about.
I built this because I have kids. I want to be more present with them, and I want them to grow up knowing there’s a different way to use a phone. If it never leaves my house, that’s fine — but maybe it has a role in yours too.